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Protein is the foundation of a healthy diet for pets, supporting muscle development, energy levels, and overall well-being. While traditional proteins like chicken and beef are widely used, novel alternatives—such as salmon, venison, kangaroo, and lamb—offer unique nutritional benefits tailored to different dietary needs and sensitivities.
If your pet struggles with itchy skin, a dull coat, or allergies, salmon is a top-tier protein choice. This nutrient-dense fish is rich in omega-3 and omega-6 fatty acids, which promote healthy skin, a glossy coat, and cognitive function. Salmon is also a hypoallergenic protein, making it ideal for pets with sensitivities to common meats like chicken or beef.
Key Benefits:
· Promotes healthy skin and coat
· Reduces inflammation, aiding joint mobility
· Suitable for pets with protein sensitivities
Recommended Product: Wild Islands Pacific Catch Grain-Free Dry Dog Food
· Made with wild-caught salmon, rich in omega-3s
· Enhanced with nutrient-dense superfoods for optimal health
Best for: Pets with dry skin, allergies, or joint concerns.
Venison is a lean, high-protein meat rich in iron and B vitamins, essential for energy, muscle strength, and immune support. As a novel protein, it’s a great alternative for pets with common protein allergies. Its high digestibility makes it perfect for sensitive stomachs.
Key Benefits:
· High in protein and essential nutrients
· Rich in iron and B vitamins for energy and immunity
· Easily digestible and hypoallergenic
Recommended Product: Wild Islands Forest Meat Grain-Free Dry Dog Food
· Made with free-range New Zealand venison
· Includes nutrient-rich organ meats for a more ancestral diet
Best for: Active pets, pets with food allergies, and those needing a lean diet.
Kangaroo is one of the most lean and hypoallergenic meats available, making it an excellent option for pets with severe allergies. It’s packed with iron, zinc, and natural antioxidants, supporting muscle growth, immunity, and weight management. As a novel protein, kangaroo is also one of the best choices.
Key Benefits:
· Lean and hypoallergenic, suitable for pets with allergies
· Supports muscle development and weight management
· Rich in antioxidants and immune-boosting nutrients
Recommended Product: Wild Kangaroo and Apples
· Made with wild Australian kangaroo
· Packed with nutrient-dense superfoods for enhanced nutrition
Best for: Pets with severe allergies, weight management needs, or owners seeking a sustainable protein source.
Lamb is a high-quality red meat that provides iron, essential amino acids, and healthy fats, making it a great energy source for pets. Its rich flavor is highly palatable, making it a great choice for picky eaters as well.
Key Benefits:
· High-quality protein and amino acids for muscle health
· Healthy fats for sustained energy
· Easily digestible and gentle on sensitive stomachs
Recommended Product:
Le Lamb Grain-Free Dry Dog Food
· Made with free-range New Zealand lamb
· Balanced with superfoods for complete nutrition
Best for: Picky eaters, active pets, and those needing balanced nutrition.
Each of these premium proteins offers distinct benefits:
· Salmon – Best for skin and coat health
· Venison – Ideal for active pets needing a lean protein
· Kangaroo – Hypoallergenic and great for food-sensitive pets
· Lamb – Nutrient-dense and perfect for picky eaters
When selecting a protein source, consider your pet’s dietary sensitivities, energy requirements, and overall health needs. Addiction Pet Foods is inspired by nature’s most nutrient-dense diets, offering premium nutrition with NZ-made ingredients.
Give your pet the best nutrition nature has to offer. Our premium New Zealand proteins fuel health, energy, and happiness. See why your pet will love it!
