Product Description
Inspired by the ancestral diet of wild cats, Addiction Wild Islands Island Birds Chicken & Turkey Canned Cat Food is crafted in New Zealand with 93% animal ingredients. Featuring free-range chicken, turkey, and nutrient-rich organ meats, this protein-rich recipe delivers the natural nutrition cats crave. It’s enriched with Addiction’s Immune Boost Blend – Green-lipped Mussel, Kiwifruit, and Manuka Honey to naturally support immunity, skin, and coat health. With 0% grain, gluten, potato, tapioca, corn, soy, wheat, or carrageenan, Island Birds provides a clean, wholesome diet that promotes lean muscle, steady energy, and overall vitality. Serve as a complete meal or a tasty topper — perfect for cats of all breeds and life stages.

Key Benefits

• High-Meat Recipe (93% animal ingredients): Made with chicken, turkey, and organ meats for species-appropriate nutrition and palatability
• Quality First Ingredients: Chicken, turkey, and chicken liver are the first three ingredients
• Immune Boost Blend: Green-lipped Mussel, Kiwifruit & Manuka Honey deliver antioxidants and nutrients to support immunity, skin, and coat health
• Grain & Allergen-Free: 0% grain, gluten, potato, tapioca, corn, soy, wheat, or carrageenan — ideal for sensitive cats
• Hydration Support: Moisture-rich wet food helps maintain urinary tract and kidney health
• Clean & Natural: No artificial colors, flavors, or preservatives — just premium, traceable ingredients from New Zealand

This complete & balanced recipe is appropriate for cats of all breeds and life stages.

Performance Nutrition Made for Working Dogs

Our working dogs deserve the finest New Zealand has to offer. Crafted in the Bay of Plenty, this high-energy formula is specially developed for New Zealand’s working dogs. Made with 95% locally sourced ingredients, including premium New Zealand chicken, beef, and lamb, this food delivers the nutrition your dog needs to perform at their best every day.

Key Benefits

• Proudly Made in NZ: Crafted in the Bay of Plenty using 95% New Zealand ingredients.
• High-Performance Nutrition: 30% protein, 20% fat – ideal for active and working dogs.
• First Ingredients: New Zealand Chicken Meal, Beef & Lamb Meal.
• Holistic Support: Glucosamine for joint health, taurine for heart health, and Omega-3s for cognitive function.
• Complete and Balanced: Packed with essential vitamins, minerals, and amino acids for peak vitality.

Fuel Your Big Dog’s Appetite for a Big Life with Addiction Chicken Large Breed Adult Food.

Big dogs have different needs at every stage of life. Fuel your big dog’s adventures with MEGA Chicken Large Breed Adult Dog Food, ideal for medium to large breed dogs ages 1-7 years old. This premium, complete and balanced lifestage dog food, designed by animal nutritionists, keeps your big dog at peak performance with the optimal levels of protein, fat, carbohydrates, minerals, and natural energy-boosting ingredients. With Addiction MEGA Chicken Large Breed Adult Food, your big dog can truly live its biggest life!

Key Benefits:

• Strong Bones: Fortified with optimal Calcium and Phosphorous levels for robust skeletal health.
• Healthy Joints: Enriched with Glucosamine to support joint health and mobility.
• High Protein: Packed with essential Amino Acids to build and maintain healthy muscles.
• Immune Boost: MEGA Tri-Booster Blend™ includes Prebiotics for gut health, Superfoods rich in natural antioxidants, and Chelated Minerals for enhanced nutrient absorption.
• Large Kibble Size: Approximately 21mm wide and 5-6mm thick, ideal for dental health and perfect for medium to large breed dogs.
• Strong Heart: Taurine and Omega-3 fatty acids support cardiovascular health.
• Shiny Coats and Healthy Skin: Omega-3 from Flaxseed and Fish Oil promotes a glossy coat and healthy skin.

Nurture your large breed dog’s potential with MEGA Chicken Large Breed Adult Dog Food, and watch them flourish with the vitality and health to make the most of every experience. With targeted lifestage-specific nutrition, your big dog is ready for every big adventure! This formula is ideal for medium to large dog breeds such as adult Huskies, adult German Shepherds, adult Great Danes, adult Golden Retrievers, adult Labradors, adult Boxers, and adult Rottweilers.

Product Description
Fuel your dog’s vitality with MEGA Lamb & Beef, a protein-rich recipe crafted in New Zealand with premium free-range lamb and beef. This complete and balanced formula combines wholesome fruits, vegetables, and amino acids to nourish dogs of all breeds. Enriched with glucosamine and chondroitin for joint support, taurine for heart and eye health, and antioxidants for immune defense, MEGA supports strength, mobility, and everyday wellness. Designed with a larger kibble size to encourage chewing, support dental health, and aid digestion, it’s the natural choice for dogs who thrive on hearty red meats. For Complete Lifestage Nutrition, pair it with MEGA Puppy and MEGA Senior to ensure your dog thrives at every stage of life.

Key Benefits

• Premium Proteins: New Zealand lamb & beef as first ingredients for strong muscles
• Joint Support: Glucosamine & chondroitin promote healthy mobility
• Heart & Eye Health: Taurine-enriched for cardiovascular and vision support
• Sensitive Digestion: Grain-free and free from Big 9 allergens for easier digestion
• Skin & Coat: Omega fatty acids from flaxseed support skin health and a glossy coat
• Immune Boost: Antioxidant-rich fruits and vegetables strengthen defenses
• Large Kibble: Designed to encourage chewing, slow feeding, and support dental health

• Complete Lifestage Nutrition: Best matched with MEGA Puppy and MEGA Senior for total nutrition across all life stages

Specially tailored for medium to large breeds — like Huskies, German Shepherds, Great Danes, Golden Retrievers, Labradors, Boxers, and Rottweilers — but loved by adult dogs of all sizes.

Product Description
Embrace a gentle, plant-powered approach to canine nutrition with Zen Vegetarian Dry Dog Food. Expertly developed with a veterinarian and clinical nutritionist, this complete and balanced formula is ideal for dogs with skin or digestive sensitivities, or those requiring a meat-free diet. Crafted from premium, wholesome plant-based ingredients and enriched with essential nutrients, Zen Vegetarian supports your dog’s overall health, vitality, and well-being—naturally and sustainably.

Key Benefits:

• 100% Plant-Based: Wholesome vegetarian formula, free from animal proteins, ideal for dogs with meat allergies or sensitivities
• Sensitive Care: Hypoallergenic ingredients and gentle grains support digestive health and reduce food intolerances
• Skin & Coat Support: Enriched with coconut oil and omega-3 fatty acids from flaxseed for a healthy, glossy coat
• Complete Nutrition: Meets AAFCO standards for adult dogs, with added taurine for heart and eye health
• Digestive Wellness: Easily digestible recipe with oats, rice, and peas for optimal gut health
• Clean & Natural: Free from artificial colors, flavors, and preservatives; made with premium, non-GMO ingredients
• Eco-Friendly Choice: Sustainable plant-based protein source for a lower environmental impact

Product Description

Embark on a nourishing journey with Addiction Wild Islands Pacific Catch Dry Dog Food, inspired by the primal diet of wild canines. Crafted in New Zealand, this premium, grain-free recipe combines New Zealand King Salmon, Mackerel, Hoki, and eggs to deliver the essence of the Pacific straight to your dog’s bowl. Enhanced with our unique Immune Boost Blend — Green-lipped Mussel, Manuka Honey, and Kiwifruit — Pacific Catch naturally supports your dog’s skin, coat, and immune health. With nutrient-rich superfoods and no artificial additives, it’s a complete, balanced diet that brings together the best of New Zealand for your dog’s vitality and wellbeing.

Key Benefits:

• Ultra-High Protein: 40% protein content from premium fish and eggs for lean muscle and energy
• Grain-Free Formula: No potato, corn, soy, or wheat — ideal for sensitive dogs
• Omega-Rich Blend: Abundant omega-3 & 6 from fish and flaxseed for healthy skin and a shiny coat
• Joint Support: Green-lipped Mussel provides natural glucosamine and chondroitin
• Skin, Coat & Immune Health: Our Immune Boost Blend of Green-lipped Mussel, Manuka Honey, and Kiwifruit works together to nourish skin, enhance coat quality, and strengthen immune defenses
• Digestive Health: Highly digestible ingredients with added prebiotics and fiber
• Clean & Natural: No artificial colors, flavors, or preservatives; made with locally sourced ingredients

This Complete & Balanced formula is suitable for all breeds and life stages.

Product Description
Addiction Salmon Bleu Dry Dog Food is a premium, protein-rich recipe crafted with New Zealand King Salmon as the #1 ingredient. Sourced from the world’s cleanest waters and rated “Best Choice” for sustainability by the Monterey Bay Aquarium’s Seafood Watch, this grain-free formula delivers exceptional nutrition and taste for dogs of all breeds and life stages. Enhanced with sun-kissed berries, herbs, and natural fish oils, Salmon Bleu supports your dog’s vitality, joint health, and digestion — while omega-rich salmon nourishes skin and promotes a glossy, radiant coat. Give your pet a complete, balanced meal that’s as wholesome as it is delicious.

Key Benefits:

• Superior Protein: New Zealand King Salmon delivers highly digestible, lean protein for muscle maintenance
• Skin & Coat Health: Naturally higher in Omega-3 & 6, New Zealand King Salmon supports healthy skin and a glossy, radiant coat
• Overall Health & Vitality: Abundant DHA & EPA promote brain development, heart health, and long-term wellness
• Joint Support: Natural fish oils and added glucosamine promote mobility and joint wellness
• Immune Boost: Antioxidants from berries and herbs strengthen immune defenses
• Digestive Health: Prebiotics and fiber sources aid healthy digestion and nutrient absorption
• Eco-Conscious Choice: Made with sustainably sourced salmon and free from artificial colors, flavors, and preservatives

This formula is complete and balanced, making it appropriate for dogs of all breeds and all life stages.

Product Description
Discover the exceptional taste of New Zealand with Viva La Venison—a premium dry dog food nutritionist-formulated with free-range venison from New Zealand's pristine pastures. As a limited ingredient diet with a single protein formulation, this recipe features venison as the first ingredient, making it perfect for dogs with food sensitivities while delivering a rich, savory flavor they'll love. Thoughtfully created for all life stages (excluding large breed puppies), this grain-free recipe combines novel protein with carefully selected ingredients to support your dog's overall health and vitality.

Key Benefits:

• Premium Novel Protein: Free-range New Zealand venison as the first ingredient—ideal for dogs with sensitivities to common proteins like chicken, beef, or lamb
• Limited Ingredient Diet: Single protein formulation, carefully crafted without grains, gluten, wheat, corn, soy, potato, chicken, or dairy for sensitive dogs
• Skin & Coat Health: Enhanced with coconut oil and omega-3 fatty acids from flaxseed to promote healthy skin and a lustrous coat
• Digestive Support: Natural fiber and prebiotics aid digestion and nutrient absorption
• Antioxidant-Rich: Includes superfoods like cranberries, blueberries, apples, and spinach to support immune health
• Complete Nutrition: Balanced for all life stages, rich in essential amino acids, B-vitamins, and minerals
• Natural Ingredients: No artificial colors, flavors, or preservatives
• Made in New Zealand: Produced under strict quality and safety standards

Made from all-natural flavours and ingredients, Awesome Pawsome™ treats are inspired by the recipes we humans love. That's why they're so irristable. With 6 different Awesome flavours to choose from!

🥓 Tickle your pal’s taste buds with Awesome Pawsome™ Baconmania! Loaded with real cheese, bacon flavor goodness, and a combination of all-natural antioxidants, your #1 pal will go crazy for it!

🥩Only the coolest pets munch on the big beefy morsels of Awesome Pawsome™ Beefy Bites. Made with grass-fed, free-range beef from New Zealand, Beefy Bites is enriched with naturally-occurring antioxidants and aromatic herbs like green tea, rosemary, and spearmint.

🍗 Get your buddy jumping over Awesome Pawsome™ Chicken Dumpling, made with cage-free New Zealand chicken. With natural antioxidants and a mix of tasty herbs, Chicken Dumpling is the yummy treat that awesome dogs snack on.

🥜 Your pal can now enjoy the biggest twist on an all-time classic! Awesome Pawsome™ Peanut Butter & Cranberry is made with real peanut butter and cranberries, mixed with aromatic botanical extracts of green tea, rosemary, and spearmint for a more appetizing pet treat.

🍣 Pamper your dogs with a king’s treat! Awesome Pawsome™ Salmon Supreme is bursting with robust flavors of real New Zealand king salmon along with naturally-occurring antioxidants and Omega-3 fatty acids.

🥧 Awesome Pawsome™ Super Pumpkin is the premium vegan treat for discerning pets. Made with real pumpkin and rich in antioxidants, it is the ideal snack for pets with meat protein allergies.

Premium Venison Small Breed Dog Food

Premium Venison for Sensitive Dogs: Made with New Zealand venison, a novel protein that's highly digestible and ideal for dogs with allergies to common proteins like chicken, beef, or lamb, promoting better digestion and reducing allergic reactions.

Small Breed Specific Formula: Tailored for small breeds, our bite-sized kibble is gentle on tiny teeth, promoting easy chewing and digestion for enjoyable meal times without discomfort.

Supports Skin & Coat Health: Enriched with coconut oil, rich in medium-chain fatty acids that support healthy skin and a shiny coat, reducing the likelihood of itchy skin, hot spots, and allergy symptoms.

Packed with Superfoods: Fortified with nutrient-rich superfoods such as cranberries, apples, blueberries, spinach, and kelp, providing antioxidants, vitamins, and minerals essential for overall health, immune support, and vitality.

Hypoallergenic & Grain-Free: Formulated without common allergens like chicken, wheat, corn, and soy, ensuring a hypoallergenic diet that's gentle on sensitive tummies and promotes overall well-being.

Product Description
Every dog deserves a meal crafted from nature’s finest ingredients. Addiction's Le Lamb features premium, free-range New Zealand lamb as the star ingredient, blended with wholesome fruits and vegetables for a complete, balanced, and savory meal. Enhanced with prebiotics, chelated minerals, and taurine, this grain-free recipe is gently air-dried to preserve nutrients and flavor, making it ideal for dogs with sensitivities and discerning palates.

Key Features:

• Premium Protein: New Zealand grass-fed lamb supports healthy muscle development
• Digestive Health: Flaxseed prebiotics and grain-free formula aid digestion and promote beneficial gut bacteria
• Skin & Coat: Balanced Omega-3 & 6 fatty acids nourish skin and promote a shiny coat
• Immune Support: Rich in natural antioxidants from cranberries, blueberries, and turmeric
• Heart & Eye Health: Supplemented with taurine for cardiovascular and vision support
• Natural & Safe: No GMOs, added growth hormones, artificial colors, flavors, or preservatives
• Nutrient Absorption: Chelated minerals enhance nutrient uptake for overall well-being 

This Complete & Balanced formula is suitable for dogs of all breeds and life stages except large breed puppies.

Product Description

Give your dog the comfort of a homestyle meal with MEGA Chunks in Gravy – Hearty Chicken Stew. Crafted in New Zealand, this protein-rich recipe features tender chunks of real chicken as the #1 ingredient, cooked in a savoury gravy with wholesome carrots and peas. Each mega-sized 700g can delivers hearty goodness, complete nutrition, and irresistible taste — perfect for adult and senior dogs. For puppies, serve as a tasty topper to bring variety and extra nutrition to their diet.

Key Benefits: